Drag
all children
deserve a strong
sense of
self-esteem

giving back through "the widl ones"

We believe that a positive future starts by building the right foundation today.

That's why for every bracelet purchased by you, we invest proceeds into organizations that are committed to helping develop self-esteem in kids!

committed to helping children develop healthy self-esteem.

We believe that self-esteem is one of the most important things that children need in order to grow into confident, grounded adults and we are committed to investing our resources to ensure that all children have an opportunity to develop it.

Financially, mentally, and emotionally.

For every widl bracelet you purchase, we develop education and support organizations committed to helping children from all backgrounds better understand their own identities and develop self-esteem.

You can check out our work through our #thewidlones activations, as well as through our partner organizations below (coming soon).

help us, help them

a better tomorrow start with the right changes today today.

As widl's platform continues to grow and expand, we view it as one of our primary responsibilities to use this vehicle to continue to expand the conversation around children's mental health, and to stand for a future where all children grow up in secure, healthy environments.

widl is proud to be invest in actions today that will yield a strong tomorrow and is committed to prioritizing this purpose.

support this future

why we give:
the compounding gift of esteem.

widl believes that the right decisions can today can reap rewards for generations and there is no better place to start than with our children.

By building the right foundation today, the children we impact can grow up to be strong, courageous adults that stand firmly in love, then go on to raise a generation of children who do the same.

While it is early days for our vision with widl, we see organizations like ours being able to take on a different role in our communities, and can act as vehicles that build a fabric that help all of us thrive.

support widl

"the right decisions can today can reap rewards for generations and there is no better place to start than with our children."

Anita DeSchutter
Widl Founder

let’s rewrite the
story together.

We see a future where our relationship with love is the most profound relationship we foster.

A future where we all of us have the opportunity to develop a deep sense of self, a loving acceptance of others, and a willingness to lean into love.

Let's rewrite the narrative.

get your bracelet

have an initiative?
get in touch.

We are always looking for organizations doing amazing work the field of children's mental health and put no constraints on the scope and scale of the projects we invest it.

If you have or know of an initiative that supports our mission, reach out and let us know.

Through our community connections, magic happens.

get in touch!
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@whenindoubtlove